If I already intuitively "get" what you're trying to tell me, why should I obsess about remembering it? The danger, of course, is that what sounds like common sense often isn't.... It's your job, as a communicator, to expose the parts of your message that are uncommon sense.(p.72)

Chip Heath
Some Similar Quotes
  1. Live your truth. Express your love. Share your enthusiasm. Take action towards your dreams. Walk your talk. Dance and sing to your music. Embrace your blessings. Make today worth remembering. - Steve Maraboli

  2. There are not enough days in forever to allow me to fully express the depth of my love for you. - Steve Maraboli

  3. It is beautiful to express love and even more beautiful to feel it. - Dejan Stojanovic

  4. Fashion and music are the same, because music express its period too. - Karl Lagerfeld

  5. The more you express your skills, the more experienced you become and the closer you get to excellence. - Israelmore Ayivor

More Quotes By Chip Heath
  1. Once we know something, we find it hard to imagine what it was like not to know it.

  2. Anger prepares us to fight and fear prepares us to flee.

  3. Stephen Covey, in his book The 8th Habit, decribes a poll of 23, 000 employees drawn from a number of companies and industries. He reports the poll's findings: * Only 37 percent said they have a clear understanding of what their organization is trying to...

  4. To make our communications more effective, we need to shift our thinking from "What information do I need to convey?" to "What questions do I want my audience to ask?

  5. The first problem of communication is getting people's attention.

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